The occupancy rate is a widely tracked metric in the hospitality industry and an important metric for any hotel. One of the first steps in measuring the performance of your hotel is by looking at its occupancy rate.
RevPAR is a widely used performance metric in the hospitality industry. To learn more about RevPAR, see this article. Here you can calculate your RevPAR using one of the forms below:
This week on the Bedvine blog, we’re diving into the world of RevPAR and how you can use this metric to get better results from your revenue management strategy for your hotel or accommodation business.
Want to create a social media marketing strategy for your hotel that actually works? The world of social media marketing can be intimidating and overwhelming, not to mention expensive.
There are so many OTAs and review sites where clients can comment about their stay at your hotel (TripAdvisor, Yelp, Google or Booking.com), that it’s quite a challenge to keep up with all of them.
Building your hotel digital marketing strategy in 2019 is no easy task. Today, hotels are faced with an ever-increasing amount of online reviews as well as ongoing changes from OTAs such as Booking.
This week on the Bedvine Blog, we’re examining the fascinating field of hotel guest reviews and how it can influence customers’ buying behaviour as well as your profitability.
In an era of ever growing competition, hoteliers need to use multiple web marketing and advertising opportunities to optimize revenue streams. Here is a list of three simple tips you can follow to implement an effective web marketing strategy for your brand.
The Internet market for cloud-based WYSIWYG website builders has matured over the past decade. It is now more accessible than ever with a wide variety of choice presented to the potential user.
World’s Best Hotel Booking Engines (including Free ones) Most guests like to arrange their travel on-line. Consequently, a lot of money is spent on-line while booking airline tickets, hotel rooms, car hires.
Using a booking engine can increase your direct bookings and help cut back on commission fees. What is a booking engine? A hotel booking engine is a web application that you can place on your website to receive and process on-line reservations.